By Leigh Grossman
200 pages | 6″ x 9″ | $17.95
In Closing the Deal, expert negotiators share their secrets on how to maximize sales and commissions – combine a traditional sales strategy with today’s technology. Some of the books on the market focus on manipulation or sneaky sales tactics. Other real estate titles provide guidance on marketing or listing on the Internet. This book, however, provides rock-solid sales techniques. Touching on marketing and showing how to use the Internet in research and sales this book establishes how to personalize sales pitches and customize negotiation strategies based on core negotiation points.